Social media marketing is a
powerful way for businesses of all sizes to reach prospects and customers. Your
customers are already interacting with brands through social media, and if
you're not speaking directly to your audience through social platforms like
Facebook, Twitter, Instagram, and Pinterest, you're missing out! Great
marketing on social media can bring remarkable success to your business,
creating devoted brand advocates and even driving leads and sales.
Facebook
business pages have traditionally been a great way to connect with your
audience and promote products and events. Now you can feature your ecommerce
page directly on your Facebook page with the StoreYa app for Facebook. “These
days, social media waits for no one. If you’re late for the party, you’ll
probably be covered by all the noise and you might not be able to get your
voice across. It could only mean that if you want to be heard by the crowd, you
have to be fast; and on social media, that means you have to be
really fast.”
Try this social media promotion tactic. Make sure you clearly
post social media button where
readers can see them and easily access your profiles. Make them stand out. You
could even consider adding a simple call to action above them asking readers to connect. If you guest post
on other sites, you may want to consider asking for a link to your social media
profiles so readers can follow you.
The best social media platforms for business
-
Twitter.
Who should use it: Everyone – from individuals to the largest multinational
corporations. ...
-
Instagram.
Who should use it: Lifestyle, food, fashion, personalities and luxury brands.
...
-
LinkedIn.
...
-
Facebook.
...
-
Google+
...
-
YouTube.
...
-
Pinterest.
...
-
Yelp
and/or Foursquare.
Social media marketing (smm) is a perfect
channel for sharing your best site and blog content with readers. Once you
build a loyal following on social media, you'll be able to post all your new
content and make sure your readers can find new stuff right away. Targeting the right people with your
social media marketing is important. Going after the right people at the right
time is incredibly effective – and remarkably simple. Social media has done far more than change the way consumers
shop; it has changed the way consumers view the Web in general.
It is very interesting how most of the top reasons are all
linked to what we call “passivenetworking” –
that means users who come to social media to consume content rather than
actively contributing to the stories.
As a social media pro, you probably already use all the
biggest social networks (Facebook, Twitter, LinkedIn) and media sharing sites
(Instagram, YouTube, Snapchat), along with maybe a handful of others like
Pinterest and Google Plus.
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